It’s no longer enough to only sell homes – real estate agencies of today must be prepared to service local businesses, or face the consequences.
You’ve sold a home to a local tradie, and they come back asking you to find a shopfront.
A local business owner knocks on your door asking for help in setting up a new restaurant on the local high street.
Most residential real estate agencies would have to say no in these scenarios – after all, commercial property is beyond the scope of what most agencies offer. But are residential agencies shooting themselves in the foot?
Tony Roccisano, director of Professionals Mildura, knows the dangers of turning prospective clients away.
“If your residential clients come in for their commercial property needs, you don’t want to have to send them down the road to a competitor,” said Roccisano.
Roccisano first started offering commercial sales and leasing services in 1990, and he never looked back.
“It provides a thorough service to your clients and the dynamics of combining both market segments works well,” he said. “Commercial clients open more doors and elevate your profile in your community.”
